Discovery that ends with a decision.
Senior product judgment, scoped to the problem you actually have. I've shipped what you're about to ship. Let's talk about the parts that will go wrong.
Senior judgment, not frameworks.
Two decades shipping enterprise and SaaS products. Every engagement ends with a decision you can defend in a leadership meeting.
Scoped tight. Priced plainly.
Two-week diagnostic, focused discovery sprint, or senior consulting alongside your team. Written artifacts. No retainer drift.
Mid-market, post-traction.
Heads of product, VPs of engineering, CTOs, founders. Teams that have shipped, and now need to ship the next thing.
Three ways to work together.
Build, kill, or redirect.
For teams that need a decision, not another workshop.
Two weeks. One focused question. A one-page decision memo with a defensible recommendation. No implementation specifics.
Diagnostic Engagement · Fixed fee → § 02What to build, in what shape.
For teams that need to see the product before they commit to building it.
Multiple build-kill-redirect cycles. Output: a clickable prototype plus a focused PRD that documents what the prototype can't prove.
Discovery Sprint · Multi-week → § 03Senior judgment, without the FTE.
For teams that need senior product help without the full-time overhead.
Fractional or T&M. Roadmap, scope, decision memos, calls. The judgment your next full-time hire will wish they were already giving you.
Senior Consulting · Recurring →A few things we've been thinking about.
Discovery that ends with a decision.
Most discovery engagements produce research instead of a decision. Here's how to scope one that ends with a build, kill, or redirect call you can defend to a board.
The prototype is the spec now.
The cost of building an interactive artifact has collapsed. The PRD stops being the source of truth for visible behavior. The prototype takes that job. The PRD gets sharper.
I've shipped what you're about to ship. Let's talk about the parts that will go wrong.